Brightwing Reimagines Website in Response to Staffing & Recruiting Trends

Brightwing, a national staffing and recruiting firm, is delighted to announce the launch of their new website. The new site has been redesigned to reflect the company’s dedication to its brand promise, “Recruiting, Reimagined”, while delivering a dynamic and engaging user experience.

“In our 45 years in business, we’ve seen the staffing and recruiting industry become highly transactional in nature. We don’t believe that approach serves candidates or clients in their best interest, so we are working hard to reimagine the recruiting process,” comments Aaron Chernow, CEO of Brightwing. “Our philosophy, which is one part relationships, one part insight, and one part results, was the main driver behind our new web strategy, and we are excited to see it go live.”

With improved navigation and user-friendly functionality, the new Brightwing website is focused on showcasing the company from a human perspective. Throughout the site, visitors will find images of Brightwing’s own team members, as well as up-to-date metrics, statistics, and testimonials about the company’s performance in the marketplace. It is this transparency and people-first attitude that Brightwing believes will set them apart from their competition.

“Our goal is to provide every person we talk to with a personable, consultative experience where we recognize their unique goals and challenges in their workplace or career. We want our website to achieve the same objective,” comments George Optiz, President of Brightwing.

Brightwing provides contract staffing, direct placement, executive/retained search, MSP support, and project-based recruitment across a number of industries. Headquartered in Detroit, Michigan, Brightwing also serves the metropolitan areas of Pittsburgh, Dallas, and South Florida. For more information, visit the website at https://brightwingbdev.wpenginepowered.com.